Schweitzer Cosmetic &
Family Dentistry
Grayslake, Illinois

Drs. Tom and Patricia Schweitzer contacted Mainline about designing a logo and stationery system for their new Grayslake dental practice. The Schweitzers wanted a clean, simple identity that subtly reinforced their husband-and-wife partnership as well as the more advanced dental procedures they perform. Mainline designed a logo with two overlapping “S” shapes and a modern sans serif font. The logo treatment was applied to business cards, letterhead, envelopes, note cards, appointment cards, postcards, and mailing labels.

Logo application